“Natale è per sempre”

Iliad – “Christmas Is Forever” featuring Clara Soccini

For the 2024 holiday season, Iliad launched “Christmas Is Forever” (“Natale è per sempre”), a campaign that celebrates authentic connections and the timeless spirit of togetherness.

The project brought together a diverse group of Italian artists — including Rocco Hunt, Gerry Scotti, Tommaso Cassissa, Andrea Pisani, Beatrice Arnera, Anna Folzi, Vittorio Pettinato, and Frank Gramuglia — each contributing to a collective story of unity and warmth.

Among them, Clara Soccini shines with her distinctive presence and emotional depth. As both a singer and actress, Clara brings a natural sincerity that perfectly aligns with Iliad’s values of simplicity, honesty, and real connection. Her performance adds a layer of intimacy and authenticity to the campaign, creating a heartfelt atmosphere that resonates beyond the festive season.

Through her voice and expression, Clara helps convey the campaign’s message — that communication, empathy, and closeness are what truly make Christmas, and every moment, last forever.

Credits

Musica: Natale è per sempre – prodotta da Fabio Gargiulo per BKM production

KIWI, Part of Uniting Group – Unit creativa nativa digitale

Direttore Creativo Esecutivo: Andrea Stanich
Direttore Creativo: Leonardo Bonaccorso
Account Director: Alessandra Versaci
Senior Account: Anna Crepaldi
Senior Copywriter: Giovanni Piroli
Copywriter: Roberto Trombetta
Senior Art director: Matteo Piana
Art Director: Giulio Sardelli
Content writer: Gianpaolo Rizziato
Producer: Guglielmo Fava
Social Media Coordinator: Claudia Coppola
Junior Social Media Manager: Sara Rossi