Born in 1999, Clara grew up in a very small town in the province of Varese. Her courage has never failed: she moved to Milan as soon as she was eighteen, supporting herself by working as a model. Clara is independent, in fashion she is successful and collaborates with more than established brands. But it's not enough for her. In 2020, during the fragile quarantine period, she manages with great introspection to find the strength to focus on her true dream: music. The next step for Clara was entering the world of acting.
Musica
PR1MO album of CLARA is a debut that everyone was anticipating. PR1MO is an album that, starting from the artist's personal story, invites you to have the courage to chase your dreams without fear of failure. In a swing of emotions between melancholic and dance notes, Clara makes us cry and dance by telling us about a difficult path of growth and acceptance of our own fragilities in which the imperfections and wounds of the past become strengths.
SANREMO 2024 – DIAMANTI GREZZI
The song for the Sanremo 2024 festival talks about the daily discovery of oneself through memory and reflection on the experiences that have shaped us. Our history is a puzzle of thousands of pieces, Clara thinks that putting them together is our job, avoiding always seeking perfection and learning from mistakes.
The first Sanremo festival for Clara became a success with the media she gained, interviews, collaborations, performance and looks.
Her first Sanremo night performance look by ARMANI was voted as one of the best looks of this Sanremo edition by media giant like VOGUE.
Clara was presented on the stage by Negramaro for the second night of Sanremo performances.
On the evening of the covers, Clara performed "Il cerchio della vita" from Lion King with legendary Ivana Spagna.
The last evening of the song contest she was dressed in Paco Rabanne as a real diamond that continues the art-direction idea of her stylist Francesco Vavallo.
As a marketing activity during Sanremo days as media support of new song of Clara Diamanti Grezzi we created a branded coffee cart in collaboration with local caffeteria offering Clappucino e Clapresso. The cart and team was branded pink that attracted the attention of fans and visitors of the city those days.
SANREMO GIOVANI 2023 – BOULEVARD
In December 2023 Clara wins Sanremo Giovani 2023 with her song Boulevard that gave her opportunity to participate in Sanremo 2024 with song Diamanti Grezzi.
The song was written by Mr.Rain with Lorenzo Vizzini, Mario Apuzzo and Federica Abbate and produced by Mr.Rain himself. It is a song about love, the deepest essence of this feeling that often brings with it a lot of pain, but despite everything, it is a love that is worth one last night together, which is never the last:
vorrei solo dimenticarti ma è così difficile adesso che è l’ultima notte con te…
The two singers describe the song like this.
UN MILIONE DI NOTTI
ORIGAMI ALL’ALBA
Clara’s single from TV series Mare Fuori “ORIGAMI ALL’ALBA” written in collaboration with her colleague Matteo Paolillo was certified 3X DISCO DI PLATINO by Fimi.
The song has reached over 35 million streams, and after 10 weeks is still among “TOP 50 Italy” on Spotify and fans keep on listening to the track and sharing it on social media.
The acoustic version of Origami all'alba's video clip was shot in collaboration with Valentino Beauty for Vogue Italia's Instagram profile, which for the first time in its history has decided to create a musical project of this kind. The video clip was thought as a romantic live session and recorded in the historic Milanese location Terrazza Martini. In fact, the entire skyline of the city serves as a backdrop for the artist while she sings.
CICATRICE
The single, produced by JVLI, is a song that talks about the fragility that everyone experiences when someone you love goes away, leaving only photographs, memories, scars that keep you awake at night. The song shows a new artistic side of Clara, more intimate and personal, in which the emotion for lived experiences is a force to be transmitted through music to those who recognize themselves in the same past.
For all Mare Fuori fans, CLARA can be seen singing in the video in front of Domenico Cuomo, who plays Cardiotrap in the series.
Cinema
MARE FUORI
Clara plays Giulia, a Milanese trapper who ends up in the IPM, the juvenile prison – the place where the entire series directed by Ivan Silvestrini, Milena Cocozza, Carmine Elia is set and where all the adventures of the characters revolve – and where begins a journey of redemption: «I play a character that certainly cannot be defined as light, the work on the set was intense and tiring but super cool. I had a great time with the director and with the other actors and actresses of the series».
2023
Clara was invited by Maria De Filippi as a guest at Amici 2023.
During the fifth episode, she had the opportunity to go on stage and sing in front of the Amici audience and the judges Michele Bravi, Giuseppe Giofrè, and Cristiano Malgioglio.
Maria herself gave Clara, as a surprise, the TRIPLO DISCO DI PLATINO for her song Origami all'Alba, which was a real honor and meant a lot to her.
“This is a surprise, I didn't know it – was the artist's comment – It's nice when life changes especially after times when you no longer had much hope. Never give up, that's what I always tell everyone."
Clara with her words and music always tries to give hope to anyone who has a dream, whatever it may be.
Clara was invited with Mr.Rain together to perform “Un milione di notti” during Amici.
Clara performed her heart-moving dialogue La Iene.
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